JMI

JMI is a premier integrated healthcare information and communication services provider, with leading positions in a variety of rapidly growing healthcare markets such as pharmacy, clinician (nurse practitioners and physician assistants) and the managed markets (managed care, eldercare, hospitals, government and employer groups), as well as select specialty physician sectors including cardiology, ophthalmology and radiology.

ISL worked closely with various members of JMI management, JMI sub-brand executives and regulatory/legal professionals to create a new brand identity (logo design) for JMI, and to reinvent the online presence of Jobson Medical Information (formerly jobson.com) as jmihealth.com (JMI). ISL facilitated coordination across all company brands, tying together information from many different sources, organizing it, and integrating into the new site. Flash animation was story boarded and produced to provide a compelling overview of the company on the home page, and a special "quick link" navigation system created for easy access to all company sub-brands.